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How to configure server permissions so WordPress does not require FTP for plugin installs/updates.

After you upload your files, you’ll want to make sure ownership permissions are set to Apache so that Wordrpess can update and/or install plugins without requiring FTP credentials. You can set permissions via SSH. Single site hosting: chown -R apache:apache /var/www/html Multi site hosting: chown -R apache:apache /var/www/ You may need to do this whenever… Continue reading How to configure server permissions so WordPress does not require FTP for plugin installs/updates.

How to configure Apache correctly for WordPress to enable permalinks.

In order to enable permalinks in WordPress, custom htaccess files are created. Your server only reads these if “AllowOverride” is set to “All” in your Apache configuration. # First, we configure the “default” to be a very restrictive set of # features. # <Directory /> Options FollowSymLinks AllowOverride None </Directory> If you host a single… Continue reading How to configure Apache correctly for WordPress to enable permalinks.

SEO Humor

When Google Autocomplete Goes Wrong

Google Forced to Use Less Deceptive Look for Ads in Search

Google was recently forced to launch a clearer design to distinguish ads from search results to follow updated FTC guidelines put in place on June 25, 2013. The top Ads are no longer as deceptive. Ads were formerly on a light yellow background with a tiny “sponsored results” line of text. Advertisers and Google of… Continue reading Google Forced to Use Less Deceptive Look for Ads in Search

Fixes for WordPress SEO Sitemap Issues

WordPress SEO is a great all in one solution for managing your site. It takes care of SEO, Sitemaps, Robots.txt, and Htaccess eliminating the need for 3 separate plugins. There happens to be a few bugs that prevent sitemaps from working properly. Google Webmaster Tools may be giving you the following error. Your Sitemap appears… Continue reading Fixes for WordPress SEO Sitemap Issues

Top Resources to Learn about SEO

SEO Moz http://www.seomoz.org/learn-seo Search Engine Land http://searchengineland.com/guide/what-is-seo Search Engine Watch http://searchenginewatch.com/seo SEO Book http://www.seobook.com

Structured Data Testing Tool Not Working?

Are you getting the following error message when using Google’s Structured Data Testing Tool? We are sorry. The service you requested is currently unavailable. Please try again later. Solution: Try disabling anti-spam plugins such as “Bad Behavior” for wordpress. We found that these plugins can conflict with Google’s tools. Links: http://www.google.com/webmasters/tools/richsnippets

Top 5 Useful WordPress Template Tags

<?php echo get_permalink(00); ?> It’s good practice to use this code rather than hard coding links. If you hard code links (domain.com/original-path-to-link) then change permalinks for whatever reason (domain.com/new-path-to-link), you have to go back and recode every link manually. Using get_permalink(); is the solution. It keeps track of the Page/Post ID. To find out the… Continue reading Top 5 Useful WordPress Template Tags

How Important Is SEO?

You’ve now completed and launched your website. Now it’s time to do some marketing to enhance your visitor rate. If you’ve read any online marketing blogs or articles, you’ve probably heard of SEO. But do you understand what it is and what is does? Do you know why your website needs it and why it… Continue reading How Important Is SEO?